Before joining HUL, Koteshwar LN was part of Marico’s leadership team, bringing extensive experience in building consumer brands.

Koteshwar LN has been named Chief Executive Officer of Oziva by Hindustan Unilever Ltd (HUL), bolstering the company’s executive team as it focuses on India’s rapidly expanding health and wellness industry.

With more than 20 years of experience, Koteshwar is a seasoned consumer business executive with knowledge in FMCG, beverages, and e-commerce. He was a member of Marico’s executive team before to joining HUL, where he was instrumental in advancing brand development and commercial expansion. Additionally, he has built and scaled brands across a variety of consumer categories while holding executive roles at Flipkart and The Coca-Cola Company.

In addition to leading Oziva, Koteshwar will be in charge of HUL’s wider wellness portfolio, which includes Liquid I.V., the company’s hydration and electrolyte brand.

He will answer to HUL’s Executive Director of Beauty & Wellbeing, Harman Dhillon, according to media sources. In addition to leading Oziva’s upcoming expansion, Koteshwar is anticipated to be crucial in bolstering HUL’s position in India’s quickly growing wellness market.

The appointment coincides with HUL’s ongoing efforts to increase its investments in wellness, nutrition, and health categories that have shown significant customer demand in recent years. The FMCG giant has been broadening its offerings to serve customers looking for holistic wellness solutions, preventative healthcare, and nutrition supported by science since purchasing the bulk of Oziva.

As the company seeks to seize new opportunities in the changing health and nutrition landscape, Koteshwar, who has experience with some of India’s top consumer brands, is anticipated to concentrate on boosting Oziva’s growth, fortifying its market position, and fostering innovation throughout HUL’s wellness portfolio.