The Marketing Rewind will teach marketers how to utilize AI to address business and marketing problems as firms increasingly employ AI in research, content, media, and customer experience.

LS Digital has introduced Marketing Rewired, a community initiative designed to help marketers understand and utilize AI in their daily work through peer learning and practical use cases.

The initiative is intended to meet the rising need for real examples of how AI can be used to solve business and marketing difficulties, as organizations use AI into research, strategy, content, media, performance, and customer experience.

Marketing Rewired will include weekly virtual workshops of 30 minutes each. Each session will focus on a distinct marketing problem and present AI techniques for addressing it. The programme revolves on the topic “Real People.” Real use cases, real solutions.

Prasad Shejale, Founder and CEO of LS Digital, commented on the development, saying, “As AI becomes an integrated element of modern marketing, the biggest opportunity is in turning its potential into real commercial consequences. Through our personal path of developing over 50 AI-native workflows, we’ve garnered significant insights into how AI can alter the way marketing teams operate. With Marketing Rewired, we intend to share our findings with the larger marketing community, spark significant discussions, and motivate more marketers to adopt AI with confidence and purpose.”

The initial session is slated for July 1, 2026.